Under the Influence: Key Behaviors for Sales Breakthroughs


You can move people to action better with persuasion than with power. Think of those people in your life who have drawn you in and made an impression on you. Maybe they’ve convinced you to take action without seeming pushy or panicky, merely stressing the necessity and benefit of what they wanted you to do. Or maybe they won you over through their empathy, seeming to truly understand your point of view.

Consciously or unconsciously, those who have a powerful effect on us use a set of key influencing behaviors. And you can have the same effect on clients when … Read the rest