Using Social Media to Drive Sales


Without the opportunity to maintain in-person relationships with clients or prospects, businesses have realized that it is now more vital than ever to have a strong online presence. An online presence can help to build credibility, and in turn, generate leads.

People are willing to engage with brands and companies they know on social media if they are getting meaningful social interaction and a sense of community out of it.

To help you and your business use social media to build a community around your brand or product, we’ve compiled a list of “do’s and don’ts” to guide you when … Read the rest