Should You Increase Your Prices Tenfold?


Greg put down the phone. It was a strange call. Mega Package had called to ask him to bid on a training program for the first-line supervisors. Greg’s training company had done this work before but not a multi-year project training as many as 2,500 front-line supervisors in 40 plants across the United States. There were seven other international training companies bidding. With a $10-million-dollar-a-year training company, he was the only little guy being asked to bid. This was a mandate worth millions of dollars, and he had never done an assignment larger than a few hundred thousand dollars at

Read the rest