A real-world guide to data sharing for reps and manufacturers.

Call reports, sales reports — reports, reports, reports.

I think we can all agree reports can be useful. Visibility, benchmarks, sales numbers — you name it. There’s a lot to be gained from effective and accurate reporting. There’s intelligence to be gained and strategies to be formed.

But time in front of a spreadsheet is time away from the road. Manufacturers want numbers. Reps just want to sell.

Where’s the balance?

Well, You Can Start With the IRS

After all, a manufacturers’ rep is an independent contractor. And performance requests, … Read the rest