What’s in Store For 2013?
Digital Marketing’s Role in Lead Generation

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As we think of new goals and new strategies, it’s important to consider all avenues to new business opportunities. Your company may have a solid handle on this challenge or it may be struggling to keep up. Whatever your particular case may be, there are always opportunities if you look in the right places.

First and foremost, digital marketing needs to be a major component of your marketing strategy, that is, if it isn’t already. Digital marketing affords you the best opportunity to connect to potential customers, clients and leads because they all use some form of digital media. This … Read the rest