There’s Value in Trade Show Participation
By Marnee PalladinoEdited by Stephanie Bray
While we may not be 100 percent back to the pre-Covid normal, things have opened up and face-to-face events are happening again, just as MANA Board Chair Tommy Garnett’s May 2023 editorial shares with us (and encourages us to participate in). As a longtime colleague of Garnett’s, I consider him something of a mentor and role model; perhaps my enthusiasm for trade shows is at least in part due to him.
My previous article mentioned how successful MARN’s post trade show campaign was without covering the value of the trade show itself. And while following up … Read the rest