Category Archives: Rep Tech

How Reps Can Get the Most From Google

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Reps have come to rely on Google for a lot. Sure, you use Google for searching. This is a particularly useful tool when looking at what is happening with customers, and we can use it to look up competitive prices on various components. This search engine has permeated our culture and world in such a profound way that it is now part of our vocabulary (“I’ll Google that and find out”). We have turned the name of the company into a verb. When we Americans do that, you know it is integrally woven into our culture.

Yet, do you know … Read the rest

Keeping Up With Computer Maintenance

Recipients of ERA’s monthly Southern California Chapter newsletter enjoy the benefit of regularly receiving tech tips from Kim Komando (www.komando. com). Komando is the host of an American talk radio program covering computers and technology, The Kim Komando Show, which is syndicated on more than 450 radio stations in the United States and is one of the top 10 most-listened-to radio programs in the country.

Some of the subjects she’s addressed in the last few months include PC security and protecting a new PC.

PC Security

A study conducted by America Online and the National Cyber Security Alliance showed that … Read the rest

Assessing the Spyware Plague

When one rep complained about how slowly his computer was operating, two of his breakfast partners simultaneously hissed the word “Spyware.” When he passed on his questions about spyware to Agency Sales magazine, we went to an expert.

Three years ago, if a computer user ventured online minus the proper protection, it might take him 15 minutes to get infected with some form of spyware. Today, give him in the neighborhood of 15 seconds before he falls victim to the same fate.

That’s what David A. Milman, founder and CEO of RESCUECOM, a Syracuse, New York-based franchisor in the computer … Read the rest

Exploring the Need for a Firewall

What are they? Where do I get them? How much do they cost? Do I even care?

Let’s answer that last question first. Yes, you had better care. And, we’ll add that it doesn’t matter how much they cost because you had better care about what they can do for you; and by the way, you need one.

Before we continue with this discussion, here’s a little background on the subject. Since we began this column in Agency Sales last September, we’ve received a number of requests related to problems/questions that our readers face with the technological tools they use … Read the rest