Three Hurricanes Show the Path to More Effective Selling
By Dave KurlanThree of last year’s hurricanes took unusual paths for hurricanes.
- Hurricane Lee roared into Nova Scotia, becoming the first such storm to do so since 2003, although at the time it made landfall, Lee had been downgraded to a post-tropical cyclone.
- Earlier last summer, hurricane Hillary became the first tropical storm to make landfall in Southern California.
- And in late August, hurricane Idalia made landfall in the Big Bend area of Northwest Florida, becoming the first major hurricane to ever pass through that area.
With their unusual paths, the three hurricanes did not cause as much damage as was feared. … Read the rest